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Maximize Video Exposure on Facebook

Maximize Video Exposure on Facebook

There are several different ways to maximize video exposure, both paid and organically.   Maximize video exposure through paid campaigns   It is quite straightforward to maximize video exposure: Figure out who the ideal audience is, and then target them with...

EP18 | Over a Pint with Phil Soper

EP18 | Over a Pint with Phil Soper

This week Andrew Fogliato sat down with the CEO of Royal LePage, the all-Canadian brand with 18,000 agents under their umbrella.   We discuss what traits top producers share, agent count vs agent quality, recent re-brands of other popular brands, and so much...

Why You Should Stop Boosting Posts on Facebook

Why You Should Stop Boosting Posts on Facebook

The most common Facebook Ad topic that comes up with real estate agents is about boosting posts.   The advice from the experts: NEVER Boost a Post.   You've heard this before. How often do you actually get the answer why?   Boosting a post is like...