“Price is the refuge of the marketer who has run out of imagination” That was Seth Godin offering some amazing insight during his Keynote session here. The Just Sell Homes team is spending the week in New York City at Inman Connect. Wasn’t hard to get the entire team...

Facebook quietly released a new feature recently that is targeted towards providing marketers with better tools and increasing the value for its users. Its a tool that allows you to target regular, non-boosted posts, to a segment of your likes. So for example, if you...

The Curse of Knowledge in Real Estate is very real. It’s a problem that many people have and they don’t even realize it. It’s especially important when doing online marketing, like with blogging for example. Do you know what The Curse of Knowledge is? The Curse of...

Facebook Advertising is becomingly increasingly popular with Real Estate Agents. A lot of people still do not take advantage of the biggest advantage of Facebook Ads; their targeting feature. It's a great tool to be to leverage to boost ad performance. So I'm going to...

This is a blog post I’ve been meaning to write for a little while now and after a big discussion in a Real Estate Facebook group I pushed it up the priority list to write. It’s a look at Docusign and Repree and see which is better for your business. Full Disclosure: I...

I often ask Real Estate Agents if they are using video in their business. Most generally give me one of three answers. No, I’m not at all. No, but I know I should and plan on doing it eventually. Yes, I do video tours of all my listings. There are certainly other...

Today we are taking a look at JamesPallister.ca. Thank you to James Pallister of RE/MAX West Realty Inc., for submitting his website to be reviewed as part of the Behind the Curtain series. James has something in common with me from my time selling real estate. We...

Welcome to the second edition of Behind the Curtain! This next instalment is taking a look at BarrieHome.net, the website of The Trevor Shaw & Heather Beauschesne Team. Let’s not waste any time, let’s get right to it. Here is the Home Page: The home page certainly...

This is a new series I’m debuting today. Here I’m going to take someones Real Estate website and critique it. I’ll highlight both the good and the bad. I’d like to thank everyone who submitted their websites to be reviewed and they will be going forward. The first...