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Grow Your Business with the DISC Personality Test

Grow Your Business with the DISC Personality Test

Grow your business with the DISC personality test!

 

When growing your business in real estate, there are many factors that come into play. Referrals, social media, online marketing, and much more. In the end, the idea is to create long-term relationships with clients that will tell their family and friends to hire you as well.

 

But how well do you know your clients? We’ve all experiences speaking to clients and people in general with different personalities. Do you know the best way to communicate with each individual client?

DISC Personality Types

 

Have you ever heard of the DISC system? It’s a personality analysis system developed by industrial psychologist, Walter Vernon Clarke, almost a century ago and based on a theory by psychologist and professor, William Moulton Marston.

 

Fun fact : Professor Marston was the inventor of an early lie detector prototype AND the creator of non-other than Wonder Woman! How cool is that?

 

There are four main personality types in this system:

D for dominance

I for influence

S for steadiness

C for conscientiousness

 

There are 12 possible combinations in total. By taking this test, you can identify which traits represent you the most and how they affect your behaviour.

Which One Are You?

DISC Personality Types

 

Learning about each personality type will give you a more in-depth understand of your coworkers and clients. This gives you an edge because you will then know how to interact with each client in a way that will make them feel completely understood and supportive.

 

For example, if you have a client who’s main personality trait is clearly “Dominance”, then you will know they are result-oriented and tend to focus on the big picture. They don’t need all the details listed, they want to know what the end goal looks like. Whereas someone who is more “Conscientious” is a lot more detail-oriented and will want everything spelled out in front of them every step of the way.

 

Click here to take the test now and find out which personality type you are!

We Want To Help Your Grow

 

Now that you’re taking care of getting to know your clients on a deeper level to grow your business with the DISC personality assessment, we want to help you with your online marketing.

 

Book your free consultation here. We’ll discuss your goals and figure out the best way we can help you succeed online. Got any topics you’d like us to cover in a future episode or a guest you’d like us to sit down with? Let us know in the comments below! You can also reach us on Facebook and Instagram.

Setting and Keeping a Positive Mindset

Setting and Keeping a Positive Mindset

 

Setting and keeping a positive mindset everyday and knowing when to take a moment to recharge can change your business and your life.

 

Perspective

 

Most people don’t see the stress, struggles, and sacrifices that happen behind-the-scenes in real estate. The long hours, day after day. The interrupted family events, holidays, and vacations. The ones that are missed entirely.

 

It can be tiresome to smile all day for clients while working your butt off to sell/buy their home. It can be tough to stay positive at the end of a 12 hour day and know you have to get up and do it all over again tomorrow.

 

Kristina Wilton,  one of the special guests featured in this month’s Over A Pint, brought up the struggle of keeping a positive mindset.

 

“How do you get yourself out of a negative mindset?”

 

It’s all about perspective. If the way you are tackling challenges and everyday stress leaves you in a negative space, you need to change your outlook. It can be easy to enter a negative space and stay in it. Rick Sergison shared an example, in the video above. One of his coaching clients continued to self-sabotage everything they were doing. They’d put themselves in a “victim” mindset. One day, he decided to give his client a Superman t-shirt and asked them to go into the washroom and change. When his client came back, Rick said “Let’s start all over again and talk about this situation as if you were a superhero.” The conversation became something completely different.

 

“Whether you think you can, or you think you can’t – you’re right.” – Henry Ford

 

Steven Sarasin, also in the video above, mentioned that wearing a suit and going into the office leaves him far more productive than working at home in sweatpants. Wearing a nice suit is his own version of wearing a Superman suit.

 

Change the way you think about the upcoming day and its challenges. Focus on the things you’re grateful for, make a list if it helps, and start your day ready to conquer!

 

If you’re feeling a little run down, as all people do sometimes, give yourself an extra boost. Put the Superman t-shirt under your button-up and wear your Clark Kent glasses. Don’t have a prescription? No problem, get yourself a pair of blue light glasses. They’ll protect your eyes from harmful blue light coming from your device’s screen. Hey, who doesn’t feel smarter with a good pair of glasses on?

 

Train Your Mindset

 

Creating a positive mindset doesn’t happen overnight. You need to consistently train your mind and be aware of when you’re entering a negative space.

 

Rick’s first piece of advice, and Steven agreed, is to read as many books as you can. Read any book that will inspire you. If you’re not someone who likes to read, listen to them. Realtors spend countless hours driving. What better time to put on an audio book and take a moment to put yourself in an inspired space?

 

I’ve always kept a pretty even, solution-based mindset. If something happened in my business, I’d think to myself “this is my fault, what do I need to do to fix it?” Rick brought up something interesting. He said not to confuse “fault” with “being responsible”. Most of us don’t like to hear this, but we cannot control everything that happens in life. Sometimes it’s just not your fault, but you are responsible for how you react to the issue and what the outcome is.

 

Your clients get the best of you. You take on their issues, their challenges, and then at the end of the day you have to go home and deal with your own. It can be a lot and leave you with a bad mood and short temper for your family and friends.

 

Find little tricks that can help you hit the reset button when you find yourself in a negative space. For example, when Rick’s in a bad mood and heading into the office, he’ll park further away from the front door. This gives him time to take a moment by himself, take a short walk to the front door in the fresh air, and reset his mind.

 

If you love music, create a playlist of songs you love to listen to on your way to an appointment or on your way home at the end of the day. Take a minute to take a few full breaths and list things you’re grateful for. Steven said that working out on a regular basis affected his general mood in a positive way.

 

Remember, You’re Human

 

Emotions, negative or positive, are completely natural and only make you human. It’s important to allow yourself to feel whatever emotion presents itself when working towards setting and keeping a positive mindset. Kristina says “if you’re having a shitty day – you can have a shitty day. If you’re feeling angry, if you want to cry, whatever it is you need to do, do it, but then end it.”

 

Take the hour, the day to feel whatever it is you’re feeling, but then let it go. “Allow yourself to feel it because they’re real and it’s healthy but then release it.” 

 

Give Us A Call

 

Online marketing is a stress that we can help you with! You can book your free consultation here. We’ll discuss your goals and figure out the best way we can help you succeed online.

 

Got any topics you’d like us to cover in a future episode or a guest you’d like us to sit down with? Let us know in the comments below! You can also reach us on Facebook and Instagram.

Consumer Experience in Real Estate

Consumer Experience in Real Estate

Have you considered the consumer experience? Just because something works for you, doesn’t mean it works for your consumer.

 

Many real estate agents struggle when designing their consumer experience system. This graphic is the perfect example for it. They’re only looking at it from THEIR point of view.

 

You want to consider the home buyers and sellers’ point of view when designing the experience. How does what you want to put in place impact them?

 

When filming Over A Pint, I have the opportunity to spend a great amount of time with top producing agents. Something I’ve found to be consistent is their devoted attention to detail when it comes to consumer experience.

 

The most important thing to focus on when creating this experience is that it is for your client. You may feel that your system is good the way it is, but put yourself in the consumer’s shoes. Look at it from their perspective.

 

Ask yourself the following: “If I was the consumer looking in, what would it be like?”

 

“Would this experience be indicative of how I want people to experience working with me?”

 

Doing so will give you new insights and help you maximize your client’s experience.

 

For example, in Disney’s “Be Our Guest”, they explain how they had executives walk through the park on their knees. This put them in the perspective of a child walking through the park.

 

This new perspective lead them to lowering their store windows. This allowed the children to get a better view of what’s inside.

 

Added bonus of that? It also lead to increased sales as parents are purchasing the items the kids see through the window.

 

People refer because they want to be a hero to their friends. As a real estate agent, the best way you can increase your referral business is by improving your client’s experience.

 

How can they do that? Referring someone who provides a great experience to their friends and family.

 

I had the opportunity to sit down with Ralph Ciancio, a phenomenal team leader, Over A Pint. We discussed the tremendous thought Ralph and his team put into every interaction with their clients.

 

For more information on how you can create a unique client experience, we recommended reading:

Be Our Guest by The Disney Institute with Theodore Kinni

Never Lose A Customer Again by Joey Coleman

 

Let us know in the comments what you do to provide a better experience for your clients!

 

Want to mastermind with other agents and our team to create a better consumer experience? The Wheel House Elite is the perfect place to do that!

Over a Pint with Ryan & Jenn Shields

Over a Pint with Ryan & Jenn Shields

Want to know how to kill it with video in your business?

 

Especially in a small town with less than 50,000 people?

 

Then you’ll love this episode. Ryan & Jenn Shields from Brandon, Manitoba are a great husband and wife team that are absolutely killing it in their business.

 

Watch and see how!

 

 

Over a Pint with Peter Schravemade

Over a Pint with Peter Schravemade

Have you heard of BoxBrownie.com?

Got to sit down with the Chief Operator of Important Operations of Box Brownie, Peter Schravemade!

We talked about the homely differences between Australia and North American cultures, photography, a whole lot of completely random asides, and a ton of fun.

Plus we got to do the episode in Banff which has got to be on every Top list of most beautiful places in the world. Check this one out and G’Day Mate!

Over a Pint with Peter Schravemade

Over a Pint with Jordan Rossman

Video Marketing. Building a Team/Partnership. Community Involvement. Secrets to Success…and a whole lot more…

This episode is FULL of value for growing your business. It’s next level. Definitely need to check it out.

Thank you Jordan Rossman from the Streeter Rossman Team for joining Andrew Fogliato for a drink!