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How To Hire An Assistant For REALTOR®

Jan 29, 2020

We’ve noticed, through many of our Over A Pint episodes, that one of the most common issues that REALTORS® face is the overflow of work and their need for an assistant. Many REALTORS® are unsure of how to hire an assistant or train them.  “What kind of criteria should I be looking for?” “How do I know they’re the right person for the job?” “What if I don’t have enough work for them?”

Start With The Application Process

Once you’ve selected which websites you want to use to find your new assistant (click here for Canada’s 10 Best Job Search Websites), it’s time to type up your job listing. The trick is to include something in your listing that will think out the herd. For example, when I was looking to hire a social media marketer, I included a hidden question at the bottom asking applicants to mention our Facebook group. We had about 130 people apply for the position, around 80% did not answer the question, and only 7 people answered correctly. From the 7, I hired the person that best fit the job requirements and the personality of our company. 

Capacity Talent vs. Cul-De-Sac Talent

Next, you need to figure out exactly what time of assistant you need to hire. Rick Sergison, one of our special guests in the above Over A Pint video, mentioned 2 different types of talent that we’ve described for you below. Cul-De-Sac Talent : a person with cul-de-sac talent “is someone who can do the current job really well, but who does not have the desire or ability (thus the capacity) to learn and take on new tasks and responsibilities.”  Capacity Talent : this person is someone who can do not only the current job really well, but who also has the desire and ability to learn and take on new tasks and responsibilities.” Rick gave an example where an assistant, who previously worked with him, had come into his office with a question. Because Rick was on the phone with a client, the assistant chose to sit down and wait another 20 minutes before Rick ended his call. This is a perfect example of someone who doesn’t have the motivation to use every minute productively. He then decided to put a job listing up at their local school. He hired a mother who wanted to get back into the workforce while having flexible hours to take care of the kids. Though she didn’t necessarily work a 40 hour week, worked part-time in the summer, and took days off when the kids weren’t in school, she was a fantastic worker!  This assistant not only did the work assigned to her, but went out of her way to research and provide extra services that helped Rick grow his business and giving clients that extra personal touch. She didn’t need her hand held every step of the way and was proactive. 

Ask The Right Questions

Here are some examples of questions you can ask during an interview that will help you find an assistant with capacity talent!

  • Tell me about a time when you were asked to do something you had never done before. How did you react? What did you learn?
  • Recall a time when your manager was unavailable when a problem arose. How did you handle the situation? With whom did you consult?
  • Describe a time when you volunteered to expand your knowledge at work, as opposed to being directed to do so. 

For more questions, check out this Guide To Screening Candidates.

Give Us A Call

Now that you’re ready to hire an assistant, we want to help you with online marketing! You can book your free consultation here. We’ll discuss your goals and figure out the best way we can help you succeed online. Got any topics you’d like us to cover in a future episode or a guest you’d like us to sit down with? Let us know in the comments below! You can also reach us on Facebook and Instagram. Source : Ward Real Estate 

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